![]() Groups are an important engagement tool on Facebook right now. We expect that Reels will continue to be a focal point for Meta in 2023, with new advertising and eCommerce features coming our way. The format has been a major source of traffic, revenue, and engagement for the app, and we’ve many Reels-related updates last year. Reels have become a vital part of Instagram, just like Stories did before. While there’s no way to know for sure, we wanted to share a few trends we’re confident will continue in 2023. We’ve seen a ton of Instagram and Facebook updates in 2022, and we’re incredibly excited to see what’s coming our way next. You’ll need to consider scheduling those live. There’s one important caveat here: Certain features like product tagging, cross-posting to Facebook, and boosting posts will not be available for scheduled content. Scheduled posts can be found in the “Scheduled posts” section in the drop-down menu for professional accounts. Once scheduled, you can edit, reschedule, or delete posts at any point. There, you’ll find the “Schedule” option, and you can select a time and date for your content to go live. Once it’s ready, click on “Advanced settings” on the last slide before publication. To use this feature, open the Instagram app and create a post or Reel. ![]() In order to account for that, Instagram just recently released a new tool allowing Business and Creator accounts to schedule Reels, photos, and carousel posts as far as 75 days in advance directly from the Instagram app. Some users, however, prefer to work entirely within Instagram’s mobile app. Instagram launches native content schedulingĮarlier this year, Instagram launched native post scheduling on desktop.
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